Services

“You are younger today than you will ever be again. Make use of it for the sake of tomorrow.”
– Norman Cousins


Webcopy Internet Marketing Services

how can webcopy help you?

Webcopy's emphasis is always to concentrate on increasing profitability and primarily this is through increasing sales.  

I can help you in the following areas

To enquire further, please call Miles on 021 776 334 now or contact him by email

Copy writing and search engine optimisation

Writing persuasive copy is crucial for the any communication with your customers.  Too many websites are written by technical people without enough regard to their customers needs and wants, they fail to inspire and they fail to persuade.

When it comes to the web, if you want visitors to find your website through the search engines such as Google, the copy writing needs to be crafted to maximise the exposure on them.  This is the process of Search Engine Optimisation or SEO.

If you want to improve your copy so that it sells more, call 021 776 334 now.  More on copywriting.

targeting customers

Who are your customers?  Are there different segments of customers who might be buying different products from you?  One key to successful web marketing is identifying niches and targeting them. 

Using traditional advertising such as newspapers can be a very expensive way to get niche products to customers - the web, through adwords, Google's pay per click advertising, changes all that. 

Through adwords, customers can be directed to exactly the information they have been requesting.  If they search for a blue widget - show them the blue widget page - not the general widget page - they want blue widgets - give it to them - make it easy for the customer to buy from you.

More on adwords

Web marketing strategies

How are you going to drive potential customers to your website?  Once they are there, what do you want them to do?  How does the web fit within your overall marketing plan?  Is email marketing or a regular newsletter part of the strategy?

Planning a strategy for 6 months ahead is a great way to ensure that you use the web and don't let it fester.

website audits

Many websites don't perform well.  Some are poorly designed and run slowly, others have poor copy writing which is not geared to the target audience.  Some have basic mistakes like making it extremely hard to find the contact details.

A website audit is designed to highlight the areas where improvement can be made.   It will give you a base line against which you can measure improvements.

Normally priced at $497, until the end of the August, this fee has been reduced to $295.

The information in the audit will give you a clear understanding of the current state of your website and a clear action plan.

Please call 021 776 334 to arrange an audit. 

 

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